Free People to Open Its First Shop-in-Shop in Hong Kong


Philadelphia, PA (PRWEB) April 01, 2014

On April 1st, specialized fashion brand name, Free People will open its first shop-in-shop in Hong Kong in collaboration with modern seller, Laboratory Idea. The 650 square foot shop at Laboratory Concept Queensway Plaza in Hong Kong will be complete with the brands eclectic clothing and precious line of intimates.

. The shop-in-shop will remain true to the Free People visual, providing a setting filled with the vibrant d cor and hand touched details the brand is understood for, while incorporating elements that are unique to the area. The shop features sheesham and teak wood tables, along with drapes hand sewn from hundreds of specific squares of textile. Caged twinkle lights illuminate the area, hanging from cast-iron branches that provide a sense of the outside world indoors.

. The opening in Hong Kong is part of Free Peoples general development strategy for Asia. Throughout the month of March 2014, three extra Free People retail places opened throughout Japan in Kyoto, Osaka, and Tokyo. Future openings are slated for 2014 as the business grows quickly in the Eastern market, which it initially went into just this previous fall with 2 shop areas in Tokyo.

. We are pleased to be partnering with Laboratory Concept to offer our fans in Hong Kong and China a full Free Individuals shopping experience for the first time, shares Krissy Meehan, Global Managing Director, Free Individuals Wholesale. The city of Hong Kong is so dynamic, and we cant wait to fulfill and discover even more about our client right here.

. Lab Idea will open the very first Free People store, to give Hong Kong customers an authentic, complete experience of the Free People spirit. With its strong core values, we think Free People will have a devoted, ever-growing following in Hong Kong, shares Morgan Tan, Vice President of Laboratory Concept.

. Free People Laboratory Idea will be located in Queensway Plaza, 93 Queensway, Hong Kong (Admiralty MTR Station, Exit C1). Fans can stay up to this day on the most recent arrivals and happenings at http://www.freepeople.com/ and http://www.weibo.com/freepeoplechina.

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About Free People . Free Individuals is a specialty clothes brand name including the most recent trends and vintage collections for women who live complimentary with fashion, art, music, and travel. The eclectic appearance consists of quality garments, shoes, and devices that invoke attributes of femininity, spirit, and imagination with its design. Free Individuals is dispersed around the globe through direct channels, consisting of the Free People United States website and Free Individuals UK site, as well as specialty shops, top outlet store, and the brands possess complimentary standing retail locations in the U.S. and Canada.

. About Lab Principle . Laboratory Principle is a modern way of life retail location, working in partnership with leading modern brands all over the world. Found in a prime location at Queensway Plaza, Admiralty, the shopping center features its own modified version of contemporary fashion brands, cosmetic and skin care brands provided by Facesss, the current shoes and accessories brands by Pedder Groups shoespace with a selection of food and dining principles which completes the ideal experience for any shopper around.

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